New Arrivals

Shop all the new clothing, accessories & fashion arrivals for sincerely sweet

  1. Sexy Ariel Mermaid Dress

    Dresses - Mermaid in Love Dress in Purple Green

    $59.99
    A gorgeous scale & mesh mermaid dress featuring seashell padded top and caged strappy back design. Fabric: 85% nylon 15% spandex Wash & Care: Gentle hand wash cold- do not twist or wring Made In USA Learn More
  2. Vintage Vibes Polka Dot Long Sleeve Dress

    Dresses - Vintage Vibes Polka Dot Long Sleeve Dress

    $32.99
    A vintage inspired polka dot print dress featuring long sleeves, Peter Pan collars, hidden side zipper. Lined. Learn More
  3. Holographic Seashell Earrings

    Earrings - Mermaid Compliments Holographic Seashell Earrings

    $8.99
    Earrings - Mermaid Compliments Holographic Seashell Earrings A gorgeous pair of magical holographic seashell earrings featuring small pearl accents. Learn More
  4. pizza earrings

    Earrings - Midnight Snack Pizza Slices Earrings

    $4.99
    Earrings - Midnight Snack Pizza Slices Earrings The cutest and most delicious pair of earrings you'll ever own, these adorable pizza slice earrings feature gold plated metal alloy and colorful enamel coating. Pendant size: .5" w x .75" h Learn More
  5. Enchanted Mermaid Adult Raincoat

    Enchanted Mermaid Adult Raincoat

    $14.99
    Enchanted Mermaid Adult Raincoat Who says only kids can sport cute raincoats?! This adorable mermaid adult raincoat features seashell bra, mermaid scale details and a starfish on the hood with words on the back "Instant Mermaid Just Add Water". 100% waterproof. Material: PVC Learn More
  6. Enchanted Seas Mini Mermaid Snow Globe

    Enchanted Seas Mini Mermaid Snow Globe

    $8.99
    Enchanted Seas Mini Mermaid Snow Globe An enchanting mini snowglobe with a mermaid sitting and glitter snow. Resin and Glass. Measures 6cm High 4cm Width 4cm depth Learn More
  7. 50% off
    Mermaid Eyes Mermaid Tail Sunglasses

    Eyewear - Mermaid Eyes Mermaid Tail Sunglasses

    Regular Price: $140.00

    Special Price $70.00

    Eyewear - Mermaid Eyes Mermaid Tail Sunglasses Designed exclusively by Sincerely Sweet Boutique Sharing our love of mermaids and eyewear, we proudly announce the launch our Mermaid in Paradise eyewear collection. Every single detail and packaging is meticulously designed and curated. Each pair of sunglasses arrives in a soft velour cloth pouch and a "fishnet" drawstring bag housed inside a "driftwood" box. This style is our take on the classic wayfarer style, featuring special details like -custom-created glittery sea green color -super strong hinges -UV-protected purple gradient lenses -seashell metal embellishments and mermaid tail arm tips details, making it one of the most unique sunglasses in the world. Crafted with high quality acetate frames and UV400 lenses stamped with our signature metal embossed logo, you will find no other like it. Imported. Learn More
  8. 50% off
    See Shells Seashell Frame Sunglasses in Mint

    Eyewear - See Shells Seashell Frame Sunglasses in Mint

    Regular Price: $120.00

    Special Price $60.00

    Designed exclusively by Sincerely Sweet Boutique Sharing our love of mermaids and eyewear, we proudly announce the launch our Mermaid in Paradise eyewear collection. Every single detail and packaging is meticulously designed and curated. Each pair of sunglasses arrive in a soft velour cloth pouch and a "fishnet" drawstring bag housed inside a "driftwood" box. This unique style features: -custom-made mint seashell shaped frames -contrast white green arm tips -UV-protected gradient lenses -super strong hinges. Crafted with high quality acetate frames and UV400 lenses stamped with our signature metal embossed logo, you will find no other like it. Imported. Learn More
  9. 50% off
    see shell seashell mermaid sunglasses

    Eyewear - See Shells Seashell Frame Sunglasses in White

    Regular Price: $120.00

    Special Price $60.00

    Designed exclusively by Sincerely Sweet Boutique Sharing our love of mermaids and eyewear, we proudly announce the launch our Mermaid in Paradise eyewear collection. Every single detail and packaging is meticulously designed and curated. Each pair of sunglasses arrive in a soft velour cloth pouch and a "fishnet" drawstring bag housed inside a "driftwood" box. This unique style features: -custom-made white seashell shaped frames -contrast mint green arm tips -UV-protected reflective lenses -super strong hinges. Crafted with high quality acetate frames and UV400 lenses stamped with our signature metal embossed logo, you will find no other like it. Imported. Learn More
  10. Fabric Reusable Face Mask in Black

    Fabric Reusable Face Mask in Black

    $9.99
    Unisex adulf reusable fabric facemaks to protect you during the pandemic. Machine wash safe. 95% Cotton 5% Spandex. Made in USA Learn More
  11. white Fabric Reusable Face Mask

    Fabric Reusable Face Mask in White

    $9.99
    Unisex adulf reusable fabric facemaks to protect you during the pandemic. Machine wash safe. 95% Cotton 5% Spandex. Made in USA Learn More
  12. Frozen Snowflake Pendant Necklace in Rose Gold

    Frozen Snowflake Pendant Necklace in Rose Gold

    $24.00
    Frozen Snowflake Pendant Necklace in Rose Gold A sophisticated snowflake pendant necklace. 16" + Extension. Sterling Silver 925 Learn More
  13. Frozen Snowflake Pendant Necklace in Silver

    Frozen Snowflake Pendant Necklace in Silver

    $24.00
    Frozen Snowflake Pendant Necklace in Silver A sophisticated snowflake pendant necklace. 16" + Extension. Sterling Silver 925 Learn More
  14. Hello I'm a Mermaid Graphic Tank

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Black

    $24.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Black A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  15. Hello I'm a Mermaid Graphic Tank Black Plus Size

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Black Plus Size

    $26.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Black Plus Size A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  16. Hello I'm a Mermaid Graphic Tank

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Mint

    $24.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Mint A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  17. Hello I'm a Mermaid Graphic Tank

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Pink

    $24.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Pink A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  18. Hello I'm a Mermaid Graphic Tank pink Plus Size

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Pink Plus Size

    $26.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in Pink Plus Size A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  19. Hello I'm a Mermaid Graphic Tank

    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in White

    $24.99
    Graphic Muscle Tank - Mermaid Anonymous Muscle Tank in White A cute and comfy graphic muscle tee featuring "Hello I'm a Mermaid" name tag design. 95% RAYON, 5% SPAN Learn More
  20. pink mermaid graphic crop tee

    Graphic Tee - Mermaid Crop Tee in Pink

    $24.99
    Graphic Tee - Mermaid Crop Tee in Pink A super soft and comfy crop tee with the graphic mermaid with heart design. 95% Rayon,5% Spandex. Made in the USA Learn More
  21. white mermaid graphic crop tee

    Graphic Tee - Mermaid Crop Tee in White

    $24.99
    Graphic Tee - Mermaid Crop Tee in White A super soft and comfy crop tee with the graphic mermaid with heart design. 95% Rayon,5% Spandex. Made in the USA Learn More
  22. mermaid postcard

    Greetings From the Sea Mermaid Postcard Set

    $3.99
    Greetings From the Sea Mermaid Postcard Set A set of 5 Greetings from the Sea mermaid postcards featuring artwork by illustrator J Zhuk. 4"x6", colored, glossy. Learn More
  23. Brown Braided Belt

    Gypsy Wishes Braided Brown Skinny Belt

    $12.99
    Gypsy Wishes Braided Brown Skinny Belt A versatile and easy to wear brown skinny braided belt. PU leather. Learn More
  24. 50% off
    cherry blossom bag

    Hanami Cherry Blossom Purse

    Regular Price: $140.00

    Special Price $70.00

    The limited edition, limited quantity, cherry blossom handbag is designed exclusively by Sincerely Sweet Boutique. This unique Cherry Blossom shaped purse features: -detailed embroidered front panel design -diamond quilted stitched back -removable braided top handles -removable chain cross body strap -gold Sincerely Sweet logo plate on back -wooden logo plate on interior -cherry blossom zipper pull details -beautifully cherry blossom pattern print interior lining -an interior zipped pocket. -arrives in a Sincerely Sweet dust bag and certificate of authenticity card with unique serial number. Measures approx. 10"x10"x2" Material: Vegan leather Care instructions: wipe gently with cloth and warm water About the Hanami collection: “Hanami” translates to cherry-blossom festival, a popular cultural tradition in Japan. Once a year, over the course of a few weeks, cherry blossoms bloom beautifully in soft pink and white hues then wilt and fall. This collection captures the beauty, graciousness, innocence, delicacy and temporality of this seasonal event. Because the blossoms signify impermanence, this collection celebrates the philosophy of cherishing all beautiful moments in love and life.   The collection’s pieces are meant to capture and lock that beauty in its most beautiful, full-bloom state so that wearers can carry that beauty with them year-round. Learn More
  25. mermaid hoodie

    Hoodie - Mermaid Seashell Graphic Cropped Hoodie in Pink

    $36.99
    Hoodie - Mermaid Seashell Graphic Cropped Hoodie in Pink Exclusively designed by Sincerely Sweet. A to-die-for hoodie for all mermaids for sweater weather. This light-weight cropped hoodie features shell bra on the front, Mermaid on the back, and a cute starfish printed on the hood. Polyester/Cotton blend. Soft and warm fleece-lined interior. White with pink imprint. Size runs small Sincerely Ours. Learn More