New Arrivals

Shop all the new clothing, accessories & fashion arrivals for sincerely sweet

  1. Shellfish Holographic Cell Phone Case in Iridescent

    Cell Phone Case - Shellfish Holographic Cell Phone Case Iridescent for iPhone 6/6S/7/8

    $24.99
    Cell Phone Case - Shellfish Holographic Cell Phone Case Iridescent for iPhone 6/6S/7/8 For all you mermaids who are always so extra, this big, over-the-top, glittery, shiny, and beautiful holographic seashell phone case is for you! Trust us, it will make it impossible to lose your phone or miss your phone (you can see it from a mile away just glistening in all its magic mermaid glory) Designed by Korean label Wiggle Wiggle, it is the perfect case to protect your mobile devices while looking oh-so-glamourous. Fits iPhone 6/6S/7/8 Material: TPU silicone rubber Imported Learn More
  2. 46% off
    Sweet Vintage Fur Collar Swing Coat in Pink

    Coat - Sweet Vintage Swing Coat in Pink

    Regular Price: $120.00

    Special Price $65.00

    Coat - Sweet Vintage Swing Coat in Pink A pretty vintage inspired swing coat featuring fur lined Peter Pan collar and cuffs, contrasting pink buttons, scalloped contrast pink hem, and cute bow embellished pockets. Removable fur collar and cuffs. Wool and Polyester blend. Learn More
  3.  Mermaid Iridescence Chain Collar Pins

    Collar Pin - Mermaid Iridescence Chain Collar/Lapel Pins

    $30.00
    Collar Pin - Mermaid Iridescence Chain Collar/Lapel Pins This limited edition, enchanting collar pins features iridescent mermaid scale embellishments with draping iridescent stainless steel chains. Under different light and at different angles, the pins gives off a beautiful purple and green metallic shimmer. Tie tac pin backing with squeeze clutch. Sincerely handmade. Sincerely Ours. Made in the USA. Arrives in a cute seashell shaped gift box. Learn More
  4. sakura and Petal Chain Collar Pins

    Collar Pins - Cherry Blossom and Petal Chain Collar Pins

    $19.99
    Collar Pins - Cherry Blossom and Petal Chain Collar Pins Carry a little piece of Spring around with you everywhere with this chic and unique accessory. This gorgeously sophisticated enameled collar pins feature a pink cherry blossom on one end and a cherry blossom petal on the other connected by double layered chains. Secure pin fastening. Gold-tone finish. Exclusive to Sincerely Sweet Boutique. Measures: Cherry blossom pin approximately .75 in. x .75 in. and petal measures approximately .43 in. x .5 in. Wipe clean with a damp cloth. Collection: Sincerely Sweet Boutique's exclusive spring collection, “Hanami”, is a delicate, fresh and limited line, reminiscent of Japanese cherry blossoms. “Hanami” translates to springtime cherry-blossom viewing, a popular cultural tradition in Japan. Once a year, over the course of a few weeks, cherry blossoms bloom beautifully in soft pink and white hues then wilt and fall. This collection captures the beauty, graciousness, innocence, delicacy and temporality of this seasonal event. Because the blossoms signify impermanence, this collection celebrates the philosophy of cherishing all beautiful moments in love and life. The collection’s pieces are meant to capture and lock that beauty in its most beautiful, full-bloom state so that wearers can carry that beauty with them year-round. Learn More
  5. sakura Chain Collar Pins

    Collar Pins - Cherry Blossoms Chain Collar Pins

    $19.99
    Carry a little piece of Spring around with you everywhere with this chic and unique accessory. This gorgeously sophisticated enameled collar pins feature a pink cherry blossom on both ends connected by double layered chains. Secure pin fastening. Gold-tone finish. Exclusive to Sincerely Sweet Boutique. Measures: Each cherry blossom pin is approximately .75 in. x .75 in. Wipe clean with a damp cloth. Collection: Sincerely Sweet Boutique's exclusive spring collection, “Hanami”, is a delicate, fresh and limited line, reminiscent of Japanese cherry blossoms. “Hanami” translates to springtime cherry-blossom viewing, a popular cultural tradition in Japan. Once a year, over the course of a few weeks, cherry blossoms bloom beautifully in soft pink and white hues then wilt and fall. This collection captures the beauty, graciousness, innocence, delicacy and temporality of this seasonal event. Because the blossoms signify impermanence, this collection celebrates the philosophy of cherishing all beautiful moments in love and life. The collection’s pieces are meant to capture and lock that beauty in its most beautiful, full-bloom state so that wearers can carry that beauty with them year-round. Learn More
  6. love omamori pin

    Collar Pins - Luck in Love Omamori Collar Pin

    $14.99
    Collar Pins - Luck in Love Omamori Collar Pin This pretty pink pin was designed after the Japanese omamori. Omamoris are Japanese amulets commonly believed to provide various forms of luck or protection. You can think of them as portable personal protection amulets or charms that brings you good luck in love and happiness. Written in Japanese kanji characters, it translates to protector of love. Secure pin fastening. Gold-tone finish. Exclusive to Sincerely Sweet Boutique. Measures approximately .75 in. x .42 in. Wipe clean with a damp cloth. Collection: Sincerely Sweet Boutique's exclusive spring collection, “Hanami”, is a delicate, fresh and limited line, reminiscent of Japanese cherry blossoms. “Hanami” translates to springtime cherry-blossom viewing, a popular cultural tradition in Japan. Once a year, over the course of a few weeks, cherry blossoms bloom beautifully in soft pink and white hues then wilt and fall. This collection captures the beauty, graciousness, innocence, delicacy and temporality of this seasonal event. Because the blossoms signify impermanence, this collection celebrates the philosophy of cherishing all beautiful moments in love and life. The collection’s pieces are meant to capture and lock that beauty in its most beautiful, full-bloom state so that wearers can carry that beauty with them year-round. Learn More
  7. Seashell Compact Mirror in Aqua

    Compact Mirror - Mermaid Vanity Seashell Compact Mirror in Aqua

    $8.99
    In a gorgeous, iridescent, opalescent color, this adorable yet sleek seashell shaped compact mirror for mermaids featuring two mirrors. This slim, perfectly-sized compact features two mirrors: one side has a 2x magnification mirror for close-ups, while the other provides a standard true-to-life image. Flexible and versatile in use. Slim design and light weight making it easily portable into kit, bag or pocket. Material: Vinyl and glass Learn More
  8. fuchsia Seashell Compact Mirror

    Compact Mirror - Mermaid Vanity Seashell Compact Mirror in Fuchsia

    $8.99
    Compact Mirror - Mermaid Vanity Seashell Compact Mirror in Fuchsia An adorable yet sleek seashell shaped compact mirror for mermaids featuring two mirrors. This slim, perfectly-sized compact features two mirrors: one side has a 2x magnification mirror for close-ups, while the other provides a standard true-to-life image. Flexible and versatile in use: props up and lies flat. Slim design and light weight making it easily portable into kit, bag or pocket. Comes in 5 beautiful colors. Measures 2.75" W x 2.75" L. Material: ABS Resin and glass Learn More
  9. Seashell Compact Mirror in Iridescent

    Compact Mirror - Mermaid Vanity Seashell Compact Mirror in Iridescent

    $8.99
    In a gorgeous, iridescent, opalescent color, this adorable yet sleek seashell shaped compact mirror for mermaids featuring two mirrors. This slim, perfectly-sized compact features two mirrors: one side has a 2x magnification mirror for close-ups, while the other provides a standard true-to-life image. Flexible and versatile in use. Slim design and light weight making it easily portable into kit, bag or pocket. Material: Vinyl and glass Learn More
  10. Seashell Compact Mirror in Purple

    Compact Mirror - Mermaid Vanity Seashell Compact Mirror in Purple

    $8.99
    In a gorgeous, iridescent, opalescent color, this adorable yet sleek seashell shaped compact mirror for mermaids featuring two mirrors. This slim, perfectly-sized compact features two mirrors: one side has a 2x magnification mirror for close-ups, while the other provides a standard true-to-life image. Flexible and versatile in use. Slim design and light weight making it easily portable into kit, bag or pocket. Material: Vinyl and glass Learn More
  11. Mermaid Seashell Patch Mesh Crop Top

    Crop Top - Mermaid Bombshell Boxy Mesh Crop Top in Pink

    $26.99
    A fun pink semi-sheer, short sleeve mesh crop top featuring a boxy design with a ribbed round neckline and adorable seashells patches. Wear with a cute bralette, over a dress, or as a coverup for swimsuits. Learn More
  12. Sandra Dee Off Shoulder Black Crop Top

    Crop Top - Sandra Dee Off Shoulder Crop Top in Black

    $24.99
    Crop Top - Sandra Dee Off Shoulder Crop Top in Black This Grease inspired retro crop top features an off-shoulder neckline and cross-over detailing with cut-out back. Also features a 4 way stretch to help flatter the figure with a comfy fit. Size runs small Learn More
  13. Lace Off Shoulder Crop Top in Cream

    Crop Top - Summer Muse Lace Off Shoulder Crop Top in Cream

    $29.99
    Crop Top - Summer Muse Lace Off Shoulder Crop Top in Cream This dainty yet flirty off-shoulder crop top features an all-over floral lace with scallop hems. Made in USA. Learn More
  14. 14% off
    Dead-Mermaid-Bag

    Dead Mermaid Cross Body Bag

    Regular Price: $34.99

    Special Price $29.99

    This drop-dead gorgeous mermaid purse is to die for. Perfect for the dark morbid mermaids, this bag features a skeleton sugar skull mermaid. Includes a 24" adjustable shoulder strap. Top zippered closure with one slip pocket. Fabric lined interior. Measures Approx: 6" (L) x 1.5" (W) x 8" (H) Learn More
  15. mermaid is life decal

    Decals - Mermaid is Life Clam Shell Mint Laptop/Tablet Decal

    $12.99
    Mermaid is Life Clam Shell Mint Laptop/Tablet Decal An adorable clamshell decal featuring a white pearl in the center and the words "mermaid is life". Removble vinyl decal leaves no residue. All our decals are machine cut from high quality, self-adhesive vinyl. Each decal is easy to apply to your Macbook, iPad, car window or smooth surface you want to stick it to. Exclusively designed by Sincerely Sweet.Measurement: 6.15"x6.42" Learn More
  16. mermaid is life decal

    Decals - Mermaid is Life Clam Shell Pink Laptop/Tablet Decal

    $12.99
    Mermaid is Life Clam Shell Pink Laptop/Tablet Decal An adorable clamshell decal featuring a white pearl in the center and the words "mermaid is life". Removble vinyl decal leaves no residue. All our decals are machine cut from high quality, self-adhesive vinyl. Each decal is easy to apply to your Macbook, iPad, car window or smooth surface you want to stick it to. Exclusively designed by Sincerely Sweet.Measurement: 6.15"x6.42" Learn More
  17. mermaid iPad decal

    Decals - Quirky Mermaid Laptop/Tablet/Car Decal

    $12.99
    Decals - Quirky Mermaid Laptop/Tablet Decal For the tech savvy mermaids, this pretty and quirky iPad/Laptop/Car decal exclusively designed by Sincerely Sweet Boutique features a cute mermaid graphic with the words "Mermaids Don't Lose Sleep over the Opinions of Shrimp" Removble vinyl decal leaves no residue. All our decals are machine cut from high quality, self-adhesive vinyl. Each decal is easy to apply to your Car, Macbook, iPad, or any other laptop or smooth surface you want to stick it to. Measures 5.5" wide by 5" high. Learn More
  18. Boho Fringe Tribal Print Dress

    Dress - Boho Festival Fringe Tribal Print Dress

    $49.99
    Dress - Boho Festival Fringe Tribal Print Dress This boho tribal print 3/4 sleeve dress features fringe detail on sleeves and hems and a V-neckline. Complete the look with a braided belt and cowboy boots. 60% COTTON 40% POLYESTER. Learn More
  19. Dessert Valley Festival Boho Babydoll Dress

    Dress - Dessert Valley Festival Boho Babydoll Dress

    $39.99
    Dress - Dessert Valley Festival Boho Babydoll Dress A boho, sleeveless babydoll dress featuring a chic tribal print and a flirty silouette. Pair with a braided brown skinny brown and some cowboy boots and you are festival ready! Learn More
  20. Off Shoulder White Skater Dress

    Dress - Flirtatious Nature Off Shoulder White Skater Dress

    $39.99
    Dress - Flirtatious Nature Off Shoulder White Skater Dress This flirty mini dress features an off shoulder sweetheart neckline and a A-line skater skirt. Made in the USA. Learn More
  21. cherry blossom dress

    Dress - Hanami Cherry Blossom Print Short Sleeve Midi Dress

    $74.99
    Dress - Hanami Cherry Blossom Print Short Sleeve Midi Dress A gorgeous vintage inspired short sleeve dress featuring a beautiful and unique Japanese cherry blossom and Mt. Fuji scenic print, a boat neckline, gently pleated A-line midi skirt, and most importantly pockets! Back zipper. Unlined. Belt is not included. Material: Cotton & Lycra Care instructions: Machine wash cold or hand wash Learn More
  22. Hanami Cherry Blossom Sleeveless Midi Dress

    Dress - Hanami Cherry Blossom Print Sleeveless Midi Dress

    $74.99
    Dress - Hanami Cherry Blossom Print Sleeveless Midi Dress A gorgeous vintage inspired sleeveless dress featuring a beautiful and unique Japanese cherry blossom and Mt. Fuji scenic print, a boat neckline, V-shaped back detail, gently pleated A-line midi skirt, and most importantly pockets! Belt not included. Back zipper. Unlined. Material: Cotton & Lycra. Sincerely Ours. Learn More
  23. Mermaid Splendor Glittery Halter Dress in Sea Green

    Dress - Mermaid Splendor Glittery Halter Dress in Sea Green

    $54.99
    Dress - Mermaid Splendor Glittery Halter Dress in Sea Green This gorgeous halter dress is a mermaid lover's dream come true. Featuring a glittery, shimmery sea green color that changes color under different color lights, this dress is perfect for all special occasions. It features a halter neck with peek-a-boo opening in the middle, a flirty open back design, tapered waist, and a flared skirt. Learn More
  24. Navy Polka Dot Sweetheart Dress

    Dress - Retro Flair Polka Dot Sweetheart Dress in Navy

    $49.99
    Dress - Retro Flair Polka Dot Sweetheart Dress in Navy This vintage inspired dress features spaghetti straps, a sweetheart neckline with a polka dot print bodice and an A-line solid contrast knee length skirt with pockets. Woven. 55% LINEN, 45% COTTON Learn More
  25. Vineyard Stroll Boho Floral Peasant Dress

    Dress - Vineyard Stroll Boho Floral Peasant Dress

    $42.99
    Dress - Vineyard Stroll Boho Floral Peasant Dress A boho chic 3/4 sleeve peasant dress featuring floral print and cris-cross back detail. Learn More